The commercial outbreak of Hangzhou Metro, Longxiang Bridge, Wulin Square, Jiangjin Road … Where is the most popular business?
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The commercial outbreak of Hangzhou Metro, Longxiang Bridge, Wulin Square, Jiangjin Road … Where is the most popular business?

Since 2012, the development of Hangzhou Metro has grown rapidly. It has grown from 1 line to 12 subway lines within 11 years. The operating mileage has a total of about 516 kilometers (excluding 2 municipal lines), and has extended to surrounding cities such as Haining and Shaoxing.

On March 8 this year, Hangzhou Metro passenger transport volume was 50.74 million, which was a record of new high passenger flow.In addition to the large -scale net inflow of population, there are also tourists with continuous holidays to promote the rapid development of Hangzhou Metro.

At the same time, last year, the fourth phase of Hangzhou Metro was officially approved by the National Development and Reform Commission, including the second phase of Line 3, the third phase of Line 3, the second phase of Line 9, the second phase of Line 10, the third phase of Line 10, and the first line of Line 129 projects including Phase, Phase 15, Line 18, and Line 5 Five Chang Parking Lot.The total length of the project is 152.9 kilometers, and the planned period is 2022-2027.

Extending along the Hangzhou Metro, Hangzhou Metro Business simultaneously exploded.According to the incomplete statistics of winning business big data, there are currently 91 commercial projects (≥ 30,000 square meters) on the Hangzhou Metro, with a total volume of 9.4728 million square meters, of which 71 projects have been opened, and 19 and 19 have 19Plan to open.

Hangzhou Line 1 has the largest commercial volume on Line 1 Wulin Plaza Station business is the most concentrated

According to the incomplete statistics of winning business big data, in Hangzhou’s 11 subway lines on the camp, among the 11 subway lines (≥ 30,000 square meters), there are 26 commercials on Line 1 and 2.4421 million square meters.; Secondly, Line 3, 15 commercial industries, is 1.833 million square meters; Line 8 did not have a business on the list and was not included in the list.

As of July 2021, Hangzhou Metro Line 1 was 51.8 kilometers in length.It was opened in 2012. It has matured and has a long operating mileage. It is the largest subway line in Hangzhou’s subway. It runs through the highlands of Wulin Square, Hubin, Hangzhou East Railway Station and the traditional city center.

In addition to Line 1, it only opened Hangzhou Metro Line 3 in 2022, with a total length of 57.5 kilometers, which is longer than Line 1. It extends to remote areas such as Xiaohe Mountain in the west of Hangzhou.The West Lake Cultural Plaza transfer. It passes through the natural scenic spots such as Hangzhou West Lake and Hangzhou West Wetland and the transportation hub Hangzhou West Station. It is also worthy of attention to business along the way.

From the subway line to the specific subway site, Wulin Plaza Station’s business is the most concentrated, and 4 Mall supports 481,000 square meters of commercial volume.

According to the analysis of winning business big data, Hangzhou Metro Station has the most concentrated business and the largest volume for Wulin Square Station, which has won the Hangzhou Building Shopping City (including the Central Shopping Mall), Hangzhou Guoda City Plaza, Hangzhou Center, Hangzhou Yintai Department Store.The store is 4 mall with a total volume of 481,000 square meters.Wulin Plaza Station is the core of the center of Hangzhou and the Wulin business district. It runs through Metro Line 1 and Line 3. The earliest business development and the earliest department stores were born.

Followed by Longxiang Bridge Station, there are currently only one line, but it includes the lake and Yintai IN77, Hangzhou Hubin Pedestrian Street, Hangzhou Industry Federation CC and other Malls composed of 418,000 square meters of commercial groups.Among them, Hubin Yintai In77 has always been the representative of Hangzhou business. Its characteristic format and strong operating strength brings a vigorous passenger flow and dazzling sales. In 2023, it ranked among Hangzhou sales of 10 billion yuan.

In addition, Longxiangqiao Station is the largest subway station in Hangzhou passenger flows all year round. Traffic control often needs to be performed during the holidays.

The government attaches great importance to the situation where Longxiang Bridge Station is “in short supply” all year round. Recently plans to transform Longxiang Bridge: On March 7 this year, the Hangzhou Public Resources Trading Platform released the “Hangzhou Metro Line 1 Longxiangqiao Station Station to upgradeAnnouncement of Bidding for Reconstruction Project.

According to the announcement, after the transformation, Longxiang Bridge Station will add 38 channels, which are 12 channels out of the gate gate, 8 channels for one -way entry gate, 6 channels for wide two -way gates, and standard two -way gates in standard two -way gates.There are 12 channels for machines; 1 new standard two -way gates in the line network test center.

Another thing is that it is located on the Jiangjin Road Station of Line 4 of Qianjiang New City. Hangzhou Lafugos Plaza and Hangzhou Vientiane City formed a large amount of 386,000 square meters, ranking third in Hangzhou.Jiangjin Road Station is located in the core area of CBD, Qianjiang New City, Hangzhou. The customer base in the area is mainly white -collar elite, with strong consumption power.In the circle, Hangzhou Vientiane City heavy luxury and light luxury have developed rapidly, and sales have been able to compete with the old -fashioned department store Hangzhou Building.

There are only 10 projects above 200,000 square meters Projects below 100,000 square meters are gradually becoming mainstream

According to the analysis of winning business big data, of the 91 Hangzhou Metro, the number of commercial bodies of 30,000 to 100,000 square meters was 51, accounting for more than half;There are only 10 commercial industries of 10,000 square meters, and most of them are opened by 2019.

Among the unreasonable projects, only Hangzhou SKP and Yongwang Mengle City Hangzhou Qiantang Store will soon be among the large -scale subway commercial project lists of more than 200,000 square meters.

However, from the perspective of development, in addition to the operating projects of head business management enterprises, some large subway buildings in Hangzhou are slower.For example, the Pengbu Metro has the largest commercial volume, the largest commercial volume, the Dragon Youle City, which was only opened in January 2023 after taking the land in January 2023. Now the second floor is still empty.

In contrast, in recent years, the medium -sized subway built business in recent years is remarkable.For example, as the Hangzhou East Railway Station Metro Shanggai Commercial East Station Vientiane, the volume is only 40,000 square meters, and the passenger flow has been stable since the opening.Nearly a hundred well -known brands such as Naixue’s tea have settled in, and the reputation in the industry is booming.

Hangzhou Sky · Fujiki, as a TOD of the TOD built by Hangzhou Metro and Hangzhou Vanke, built a roaming city park business, combines Sky · Tengji Mall, Sky · Xiaobi Street, Sports Center, Cultural Center, Sky Park and other composite compoundsScenes, introduced over 50 high -quality merchant brands to settle in, unlock more gameplay of the subway buildings.

There is also the Hangzhou Center, which opened in December 2023, with a volume of 100,000 square meters.The business districts such as lifestyle, setting up the dialogue platform of the principal and the principal, the opening of the passenger flow and reputation of the opening of Hangzhou is among the popular lists of Hangzhou business.

Hangzhou benchmarkRecommended commercial project recommendation

Hubin Yintai In77

  • Metro Station: Longxiangqiao Station, Hangzhou Metro Line 1

Hangzhou Lake Yintai IN77 is located on the Longxiangqiao Station of Metro Line 1. It is located in Hangzhou’s most prosperous business and tourism and leisure area -Hubin Pedestrian Street Business District, close to West Lake, with a comprehensive brand combination.Composite urban complex.

The project is divided into five blocks: A, B, C, D, and E, all leading to the subway stations, and opened up retro blocks in the underground space and the cultural blocks of generations Z.Since the opening, Hermès flagship stores in the country’s only three -story space, Louis Vuitton, Louis Vuitton, Hangzhou City, and East China exclusive Chrome Hearts, Apple West Lake Retail Store, Andma Flagship Store, Adidas Brand Center, Arcteryx, Salomon, Dior and other international internationalsFirst -tier brand store.

◎ Picture source: project party

Hangzhou Industry Federation CC

  • Metro Station: Longxiangqiao Station, Hangzhou Metro Line 1

Hangzhou Industry Federation CC (CITY Center) is located on the Line 1 Longxiang Bridge Line 1 of the Lake Bin Business District. With its space of nearly 80,000 square meters, a comprehensive pan -entertainment experience shopping destination that integrates shopping, leisure and entertainmentEssence

The project has successfully introduced a series of well -known brands and unique shops, such as MUJI World Flagship Store, Royal Royal Toys Brand Hamleys, and first -line Guo Chao Young Clothing Brands.In the rapid update of the brand, the Hangzhou Industry Federation CC introduced a number of two -dimensional brand merchants from Hangzhou’s first store, and ingeniously created a scenario -based consumption space with an IP theme as the core, becoming young consumers pursuing the trendThe holy place is also a vibrant community gathering place.

The Hangzhou Federation of Technology’s CC’s pan -entertainment experience shopping model has successfully attracted a large number of young ethnic groups.By hosting two -dimensional activities and providing a wealth of cultural experiences, it provides consumers with new entertainment and shopping options, re -interpreting happy and young lifestyles, which meets the eager pursuit of personalization and sub -culture in generations.

◎ Picture source: project party

Hangzhou East Railway Station Vientianehui

  • Metro Station: Metro Line 1, Line 4, Line 6, Line 19, East Train East Station

Hangzhou East Station Vientiane is located at No. 129 Hexing Road, Shangcheng District, Hangzhou, seamlessly connected with Metro Line 1/4/6/19 (Airport Express).Standing, has a strong traffic advantage, is a TOD project with an innovative demonstration effect. It is also the third regional commercial quality benchmark created by China Resources Land in Hangzhou after Hangzhou Vientiane City and Hangzhou Xiaoshan Vientiane.

The total amount of the project is about 240,000 cubic meters, and the commercial volume is about 40,000 square meters. It opened in December 2020.In the form, the “open” block has opened up multiple spaces and outdoor spaces, and introduced nearly 100 Hema Xiansheng, Mrs. Sita, Green Tea, Garden, Small Vegetable Garden, Overlord Tea Gun, Starbucks Selected, Naixue’s tea, etc.The well -known brands in the family settled in, the main catering brand has the strength to overtake the industry’s head shopping center. The old lady of Xita, the small vegetable garden, the garden, and Jin Tai Lan are dominated by the Hangzhou head.Reform the life of the new city of the city.

◎ Picture source: project party

Longhu Hangzhou Jinshang Street

  • Metro Station: Jinsha Lake Station, Hangzhou Metro Line 1

Longhu Hangzhou Jinshatian Street is located in the CBD Center of Jinsha Lake, Hangzhou. It is the first popular large -scale city complex in Hangzhou to seamlessly connects subway. It has nearly 400 brand capacity.Sister Sister Lao Hot Pot, Blue FROG Blue Frog, Niu NEW Shouxi Boiled, Youhe Bread and other popular catering, the net is currently popular; The North FaceRetail brands such as Naturehike Naturehike further enriched the fashion choice of the project.

Jinshatian Street and Metro Line 1 Jinsha Lake Station seamlessly connected to complete the introduction of passenger flow, which is more mature in underground space operations; Jinshatian Street will transform the overall space on the 2nd floor of the underground this year.The flavor neighborhood is expected to form a greater adsorption for the subway people.

◎ Picture source: project party

Longhu Hangzhou Binjiang Sky Street

  • Metro Station: Jianghan Road Station, Hangzhou Metro Line 6

Longhu Hangzhou Binjiang Sky Street is located on the Jianghan Road Metro of Hangzhou Metro Line 6. Since its opening in 2017, it has been an idol star, hot topic, and online red MCN gathering place.

Binjiang Sky Street has renewed hundreds of brands in recent years. In addition to Yang Jilongfu, Maki Ji Zhejiang’s first store, Jasmine Milk Bai, and An Sanfang, the Internet celebrities have been settled in Hangzhou’s first store.The popular king of chefs and the first store in Hangzhou in Sanjishan settled in.lululemon, SALOMON, HOKAHere, with Xiao Da Dong, and so on, are the first cooperation between the brand and Longhu in East China.

Longhu Hangzhou Binjiang Sky Street is good at creating traffic topics offline, landing “Fashion Bazaar” 2023 cover exhibition, “Sense cover character” limited exhibition, German national treasure -level IP Steiff Steiff embrace of fairy tale trip to the East of East, star principlesHuman Lin Junjie MiracleCoffee’s new coffee cart flash national first exhibition, creating unique 1515 air neighborhood [Day/Night] fashion show new journey, the brand joined forces with Tesla CybertruckCyber cross -country station wagon leads the technology storm to come to Hangzhou City, link BabyCareBring the “Knowing the Play” nationwide exhibition, landing on Sephora X Shiseido’s new and beautiful series East China First Exhibition, Jiangnan cloth clothing + brought “a moment of travel” Hangzhou’s first exhibition, allowing the sensory of the summer to easily travel in the space.

◎ Picture source: project party

Hangzhou Dayue City

  • Metro Station: Beiqiao Station of Hangzhou Metro Line 10

Hangzhou Dayue City is located on the banks of the Beijing -Hangzhou Grand Canal in Gongshu District. The North Bridge Station of Metro Line 10 is covered by Hangzhou.Since the opening of 2018, it has been tightly compatible with the young trend of lifestyle and continuous iteration, and builds a more IP -like urban life.

Part of the shopping mall part of 200,000 cubic meters is the only shopping center in Hangzhou that has a single -family cultural and artistic center, a large chimney time tower, and 4D laser water show performance. It especially emphasizes the innovation and experience creation of business formats, and introduces more diverse styles of emerging formats.Such as the indoor skydiving in East China ’s first shop, the Zhejiang’ s first shop ’s elastic orangutan super sports center, the first happy twist 730box box theater in Hangzhou, and the learning center, the MINIMARS Taoist archery hall, etc.

In addition, Hangzhou Dayue City continued to cultivate the first store and the Internet celebrity economy. According to statistics, in the first quarter of 2023, a total of 40 new stores were introduced to refresh the Hangzhou pioneer consumption trend.